Inverness (public sector)
Case Studies - 5 of 9

Brief
To submit a bid to secure city status for Inverness, as part of the millennium celebrations.

Key tasks
Part of a small working group that devised a very creative and effective campaign, for the attention of the Secretary of State and the Home Office.

Outcomes
Secured city status, out of 39 entries from throughout Great Britain. Inverness was the only Scottish winner.

 
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